You have a Destination
We have a Map
We start every project from the one place about which we are certain; you know your business better than we do. But we also know that achieving what you set out to do is not always straightforward. So we have a process. It’s not complicated, but it works.
Discovery
We work through your objectives and challenges to fully understand the situation and your desired outcomes.
Conversation
In this phase, we develop and present different possible approaches to the assignment.
Iteration
The field is narrowed to focus on concepts validated through your feedback and/or wider testing.
Recommendation
From the remaining candidate approaches, we recommend that which has the greatest potential to deliver the desired results.
Refinement
The selected approach is finalized and fully developed as a program ready for launch.
Production
We execute all production elements necessary to the program.
Launch
We manage all processes needed to ensure a successful launch of the program.
Validation
Using available metrics, analysis of the program and results is conducted at an appropriate interval post-launch.
